SHOPPER GUIDE

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Learn & Support

Fairtrade

The Fairtrade Mark - the green, black and blue waving farmer on your packaging - is the most globally recognised ethical label. Take action today by making a commitment to look for products featuring the Fairtrade Mark and be confident knowing you are helping support farmers around the world.

Fairtrade Australia New Zealand empower millons of farmers, workers, shoppers and businesses around the world by tackling poverty and poor working conditions, as well as conserving the environment.

Fairtrade Australia New Zealand work in partnership with businesses to access and build ethical supply chains that improve the lives of farmers and workers. If you are a business interested in stocking Fairtrade products or want to learn how to become Fairtrade certified, you can learn more here.

Join a global community of like-minded, passionate citizens, including farmers and families, who are working to make the world fairer. Now is the time to reflect on the power of our choices to create a better future for the planet and its people.

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Just Kai

Food produced with slave labour is hidden in plain sight in every supermarket in New Zealand. Just Kai exists to change that. Just Kai are a group of Kiwis trying to encourage other Kiwis to only buy food they're confident wasn't produced by slaves. If we all do that, the market that's dependent on slave labour will wither away and millions of people will be set free.

Just Kai research supply chains to find and promote slave-free choices. Their focus is the three foods where slavery is most common, which are fish, cocoa, and sugar. They produce buying guides on cocoa/chocolate, sugar, and various sectors of the fish industry.

Subscribe to their blog or Facebook page for updates and to receive seasonal guides such as our annual Easter chocolate guide.

Their main researcher, Heather Roberts, is available to speak at community organisations and events, particularly in the Auckland region.

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Fashion Revolution NZ

Founded by Carry Somers and Orsola de Castro in the wake of the Rana Plaza disaster in 2013, this movement envisions a global fashion industry that conserves and restores the environment and values people over growth and profit.

Fashion Revolution New Zealand celebrates all those who are tackling the challenge of fairer supply chains.

Local designers and producers, international brands, the retailers breaking the mould by bringing ethically produced fashion to the public and the educators and organisations working hard to make traceability an everyday reality in the fashion industry.

They welcome anyone to get on board with the movement by emailing the team at newzealand@fashionrevolution.org.

GET INVOLVED

Compassionate Consumerism

As a teenager Helen was struck by the phrase “To whom much is given, of them much is expected” and what that might mean for those of us fortunate enough to live in NZ. While supporting various endeavours over the years, in the last decade she has become involved with a range of fair trade organisations.

In 2022, while laid up with an injury, she wrote the hour version of Compassionate Consumerism. She facilitated it with 20 people and received great feedback. Since then she has taught it to smaller groups and continued to receive good feedback.

As the author of the course she is able to tailor make each course to suit the context in which it is being offered. Helen offers her time for free and just asks for a small contribution towards travel costs. For more information you can reach out to her at compassionateconsumerismnz@gmail.com

BECOME A MEMBER

International Hubs

Ethical Made Easy (Australia)

Good On You (Australia)

People Heart Planet (Canada)

Done Good (US)

Mindful Market (US)

Ethical Consumer (UK)

Ethical Brand Directory (UK)

VEO (UK)

Our Good Brands (Global)

NZ Hubs

Ethically Kate's Directory

Made Good

Made With Respect

Social and Sustainable (SAS) Enterprises

Apps & Tools

Goody Good

GoodyGood is climate action anyone can do. Take care of your climate impact from $6/week with certified, evidence-based projects run by clever clogs who know what they’re doing when it comes to cleaning up carbon emissions.

They hand-pick projects that are making real, certified carbon reductions and buy carbon reductions from these projects in bulk. Customers can then buy carbon reductions from them in fun, bite-sized pieces.

The carbon credits on their plans are from projects in developing countries. The credits are certified under the Verified Carbon Standard, Gold Standard, Plan Vivo Standard or the United Nations' UNFCCC CER mechanism.

The projects they choose also hit a number of UN Sustainable Development Goals, and progress other really important objectives, like biodiversity and conservation.

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CoGo

CoGo’s carbon tracking API and consumer App enables users and businesses worldwide to measure, reduce and compensate for their impact on people and the planet. The API enables banks and other corporations to integrate carbon and sustainability data into their customer experiences - for example by providing bank customers their carbon footprint within the bank's own mobile app.

Their technology supports behaviour change through its world-leading ‘ethical nudge framework’ and offers users the ability to offset the balance of their impact via carbon credits.

CoGo’s pioneering technology and data helps people better understand the effects of their daily decisions and helps them take climate action.

“We support and encourage people on their journey to becoming more conscious consumers. We believe in a new ‘impact economy’ where all businesses are a force for good.”

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Mindful Money

Mindful Money is a charity that promotes ethical investment. We know that many New Zealanders want to invest ethically but don't have the objective information and research to compare the options. Mindful Money want to empower all New Zealanders to be responsible for how they invest their savings.

On this platform you can find:

– A Fund Checker that shows you what's in your KiwiSaver or investment fund

– An independent comparison of your options for investing, using our high ethical standards and credible verification

– A Fund Finder that enables you to choose KiwiSaver or retail investment funds that match your values

– Information, news, and views on investing for good

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Spend & Do Good

Will & Able

They are the first social enterprise of its kind, on a mission to create 100 new jobs for Kiwi's with disabilities and make earth-friendly cleaning products.

They provide their wonderful team with meaningful employment, a community to belong to, a purpose to strive for, a reason to get out of bed in the morning, and a way to develop more independence and financial freedom.

You can find Will & Able products in supermarkets across New Zealand.

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The Good Registry

The Good Registry’s purpose is to simplify giving, help good causes and reduce waste. They enable anyone from small children to big corporations to give charitable donations instead of unwanted gifts.

It’s so simple. Choose the special occasion you’d like to create a charitable registry for, choose the charity you'd like to support, sign up, then tell your crowd.

We love that The Good Registry not only helps reduce landfill waste, but also helps New Zealanders give to those who need it the most.

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Downlights New Zealand

Downlights found its beginnings with Illumina, which was born in 2013 from Jennifer’s passion and desire to create a luxe candle company that manufactured the longest burning fragrant hand poured soy candles. She dreamt of curating a library of unique fragrances that would easily transform a space in terms of light and mood, creating an ambience that could evoke past memories or inspire new ones.

As social entrepreneurs, the team offer their latest candle ranges to schools, community groups and charities so that they can fulfil their fundraising endeavours. Made with love, the candles result in a superior New Zealand hand crafted candle range that empower people with disabilities.

The company’s tagline ‘illuminate-care-change’ amplifies their dream to set an example for other employers in New Zealand by looking to ‘illuminate’ and light the way by creating jobs and showing ‘care’ as a community by offering opportunities within our company. We hope that one day, this will pave the way for ‘change’ that leads to greater acceptance for people with special needs to be placed and valued in today’s growing workforce.

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With Impact NZ

Amotai is Aotearoa's supplier diversity intermediary tasked with connecting Māori and Pasifika-owned businesses with buyers wanting to purchase goods, services and works.

Amotai verifies Māori and Pasifika-owned businesses and holds a national database of Māori and Pasifika-owned businesses that are ready for work.

They also provide practical advice and support to Buyer members so they can successfully engage with more Māori and Pasifika-owned businesses. This practice, commonly known as supplier diversity and development, is a dynamic and evolving discipline.

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Humanitix

In 2023, &BLOOM emerged as a response to the growing demand for top-tier sustainability consulting services – as investors increasingly recognize the imperative of integrating ESG considerations into their decision-making processes.

Leveraging years of international experience, founder Sydney Straver brings a wealth of expertise in ESG and sustainability strategy to clients.

&BLOOM provides advisory services that empowers businesses to assess, report on, and elevate the ESG aspects of their portfolios, fostering continuous improvement in sustainability performance. This includes support on supply chain best practice, mitigating modern slavery, securing fair labour conditions, and more.

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International Brands We Love

Gary's path to consulting is anything but ordinary. After 20 years as a detective in New Zealand, he spent another four undercover, dismantling human trafficking rings.

He then documented these crimes in the Asia-Pacific, his work leading to victim rescues and prosecutions. Sharing his experiences (even a gripping book!), Gary went on to champion sustainability in the corporate world, guiding brands like Kathmandu and KMD Brands. His expertise even landed him a role advising the NZ government as they formulate a legislative and culturally appropriate response to Modern Slavery.

Now, Gary leverages his unique background as a consultant, speaker, and trainer, empowering others to fight modern slavery and build a more sustainable future.

Voices

Maker Stories

Here are some of our favourites:

All Good | The Lucy Foundation | Aho Creative | Joyya | ReCreate Clothing

Fairfield Conference Speakers

LISTEN

Ethically Kate

Through her business, Ethically Kate, Kate helps thousands of people around the world live in a more sustainable/conscious/ethical way. Her goal is to help people feel encouraged to do SOMETHING rather than alienated by the pressure to do EVERYTHING

Kate partners with brands doing good & produce 'edu-taining' content viewed by thousands of people on social media. She also writes articles on all sorts of topics, from why you shouldn't get a pet to how to consume electricity most sustainably. She connects people with people, has braced a TEDx stage and loves to break out into a boogie.

When she’s not writing, creating content, touring the nation, presenting to corporates and schools, or hosting her own events, Kate enjoys walking the beach, pottering in her flourishing vegetable garden, baking zero waste snacks, and drinking wine with her husband whilst they dream up numerous ideas for making this world epic for everyone in it.

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Doco: Show Me What You’re Made Of

Articles

Your Makeup Bag Is Dirtier Than You Think

Behind our ‘’cruelty-free’’ beauty products lies a reality so cruel that it’s been concealed for decades. World Vision’s Morgan Theakston explores her makeup bag in light of World Vision’s recent report exposing the cosmetic industry, and shows us how to make our beauty routines kinder!

READ

The Just Kai Guide to Buying Ethical Chocolate

The festive season is here! Maybe you’re thinking of putting a box of fine chocolates under the tree, or stuffing a chocolate Santa into your child’s stocking. Just Kai has prepared a guide of delicious, ethical chocolate that is sweet for everyone involved.

Read